United Kingdom (UK) Window Dressings (Homewares) Market Report 2021-2025: Seeking a New Look Now the Dominant Purchasing Motivation – ResearchAndMarkets.com
DUBLIN–(BUSINESS WIRE)–The “United Kingdom (UK) Window Dressings (Homewares) Market to 2025” report has been added to ResearchAndMarkets.com’s offering.
“United Kingdom (UK) Window Dressings (Homewares) Market to 2025” report offers comprehensive insight and analysis of the Window Dressings market (including forecasts up to 2025), the major players, the main trends and consumer attitudes. It provides in-depth analysis of the following hot issues impacting the market, market sizes and forecasts, retailer market shares, consumer data and outlook.
The report focuses on the following sub-categories: readymade curtains, made to measure curtains, readymade blinds, made to measure blinds, shutters, nets and voiles, window dressings accessories. The consumer data is derived from consumer research undertaken over February 2021. 2,000 nationally representative UK consumers were interviewed for the survey.
The Window Dressings market underperformed the overall Homewares market in 2020. Made to measure curtains and blinds dragged down Window Dressings, but lockdowns did not prevent consumers from buying window dressings. Some spend transferred online, with online pureplays being the main beneficiary of this.
Scope
- Made to measure curtains dragged down Window Dressings in 2020 as consumers preferred their readymade counterparts.
- Purchases were primarily for a new look rather than for replacement as shoppers were inspired to redecorate their homes.
- Window Dressings shoppers were unphased by brands, and instead prioritised price and quality.
- Lockdown restrictions drove online growth and benefited online pureplays in particular.
Reasons to Buy
- Discover what will drive growth in the Window Dressings market out to 2025 to help form an effective growth strategy and target investment to high-performance categories.
- Understand how consumer shopping habits and sentiments are changing amid the pandemic.
- Identify the key retailers in the Window Dressings market and understand their customer demographics.
- Understand the customer journey for Window Dressings purchases, from research to fulfilment.
Key Topics Covered:
Key Findings
- Made to measure products drag down window dressings
- Lockdowns did not prevent consumers from buying window dressings
- Seeking a new look now the dominant purchasing motivation
- Lockdown restrictions drive demand online
The Market
- Overall sector size and growth
- Sector size and growth: readymade curtains
- Sector size and growth: made to measure curtains
- Sector size and growth: readymade blinds
- Sector size and growth: made to measure blinds
- Sector size and growth: shutters
- Sector size and growth: nets and voiles
- Sector size and growth: window dressings accessories
- Category growth & size: 2020-2022
- Online sales penetration
- Channels of distribution
The Retailers
- Retailer market shares
- Retailer profiles
The Consumer
- Overall penetration
- Penetration by product
- Lockdown purchases
- Product details
- Opinions on window dressings
- Average spend by product subcategory
- Research process
- Purchase motivation
- Retailer usage
- Conversion rates
- Retailer usage by demographic
- Drivers of retailer choice
- Things retailers should improve on
- Channel usage
- Online fulfilment
- Online purchasing drivers
- Opinions on online purchasing
- Online purchasing satisfaction
- Views prior to purchase
Companies Mentioned
- Dunelm
- Hillarys
- Curtains2Go
- John Lewis
- B&M
- The Range
- Next
- B&Q
- Argos
- Wilko
- Amazon
- IKEA
- ASDA
For more information about this report visit https://www.researchandmarkets.com/r/eg2bd
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