Digital medium is enabling artists to present their art in a more immersive and accessible way. Display technology, including televisions, serves as a great platform for experiencing artistic expression and storytelling.
Recently, as part of the Mumbai Gallery Weekend, the APRE Art House in Mumbai witnessed one such beautiful union of art, technology, and design, wherein Indian artists brought together by The Upside Space, a curator-led NFT platform, showcased their digital art seamlessly on Samsung’s lifestyle TV, The Frame.
The Frame, a TV when it’s on and art when it’s off, has been designed for art enthusiasts to adorn their living spaces with tastefully curated artwork from all around the world, which made it an ideal screen partner for the showcase.
Here are some captivating images from Samsung’s recent collaboration with The Upside Space, co-founded by Lisa Ray, an actor, wellness advocate, writer, and art aficionado, as the screen partner for their digital art display on its lifestyle TV, The Frame: